WHAT DO YOU SAY WHEN THEY DO NOT SHOW UP TO THE MEETING?
- C. William Harper
- May 25, 2015
- 4 min read
Are you overwhelmed with people who will tell you they would do something and then not do it? Are you frustrated that people say they would show up to your opportunity and not call or show? Are you stuck with what to do after they choose not to show? Do you lack the desire to maintain a professional attitude when someone has demonstrated what you would consider a rude and inconsiderate behavior? Guess what, you are now officially part of the Network Marketing club. If you have been in network marketing for any period of time you will experience NO SHOWS, however there is a professional way in which to handle those situations in order for you to not get frustrated and turn a negative into a positive. You can take those very same individuals into individuals who will actually attend your next meeting.
Posturing and Positioning
Do you realize that you have the “goods”? What are the “goods”? The goods are the opportunity that can change their situation. The goods are a way to help them create Freedom in their lives. The goods are a possible answer to some of their financial woes. The goods are what they are looking for. You have it. The problem with some network marketers is that they feel as though in order to get someone to attend a meeting or possibly join they have to beg them to do so. No way, not now, not ever. I do not and you should not either. I do not C.B.B. people. I do not Chase, Bug, or Beg people to ever get in business with me. One of the reasons that I approach my business this way is because I realize that this is a business and I do not want everyone as a business partner. Therefore, I am selective as to who I introduce my business to. I know you are wondering how I do that when I use my cold market. Well, even with my cold market I get to know the person by asking very probative questions (that is a whole blog post unto itself). Building my business is not through coercion or force. I make a conscience choice every day to build it and I teach my team how to do the same by attracting and developing leaders in a non-frustrating manner.
Just like your traditional business owners they will market their product in such a way that compels people to buy. They do this because they realize that people want to purchase but they do not want to be sold. It is my desire to never turn into the guy that people dread a phone call from or hate to see coming down the road, so I have incorporated the I DO NOT CARE attitude. That is simply an attitude of if someone signs up I am grateful and elated, however, if they do not I do not lose sleep because of it. This attitude will take you a long way and with it your frustration levels will decrease immensely. If someone went to a famous fast-food restaurant and chose not to purchase while their friend did, the corporation would not cry because of it or have their salespeople chase after the one that did not purchase. What they would do is be grateful for the one that did and continue their marketing efforts to possibly convert the one that did not at a later time. Remember this is a business.
So, What do I say, EXACTLY to the people that don’t show to events?
POSTURED AND POSITIONED PHONE CALL
This is a sample of the phone call to the individuals that I invited to attend an event that said they would but chose not to show:
You: Hey there ______, I just called to apologize. Prospect: Oh, apologize? Why? You: I want to apologize that I did such a poor job explaining the details of the meeting we had last night. We had a bunch of people join the team and these are people that would be underneath you in your business if I had done a better job explaining how the meeting actually worked. Prospect: Oh… You: Well, I have several new teammates I have to jump on the phone with and welcome but I will be back in touch, take care!
Are you able to see how important posture and positioning yourself is? The person making this phone call did not care if someone signed or even showed up for the meeting. However, you have postured yourself as a person that is professional, and who has a thriving business. The prospect typically with this type of posturing will be curious and feel like they missed out on what you were discussing and chances are they will inquire at a later time. Remember, this is YOUR BUSINESS, you should never allow someone to take your power. I NEVER allow it and neither should you!
NON-POSTURED AND NON-POSITIONED PHONE CALL
Here is an example of the typical conversation that a rookie network marketer will have:
Rookie: Hey _____, where were you last night? Prospect: Oh, I had to clean my car and shine my shoes, sorry I missed it! Rookie: Dude, I had my up-line from out of town there and I told them I would bring someone, why would you tell me you would make it and not? Prospect: Calm down crazy person, stop pushing me your pyramid scheme!
See the difference? Trust Me Your wallet does. You can have PURPOSE DIRECTED SUCCESS today!
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PS: You can get updates like this and others by emailing me at wharper@cwilliamharper.com or visiting me at www.cwilliamharper.com.
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Original post date: September 17, 2015
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