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THE BEST INVESTMENT--YOU

  • Writer: wharp75
    wharp75
  • May 8, 2014
  • 6 min read

Have you ever felt overwhelmed with the request of attending events, and purchasing tools for your business? Do you lack the funds necessary to invest properly in your business? Have you been stuck about what to do because your business has not been growing and you do not know if spending more money will help the growth? Are you frustrated about what you should invest in and how much you should invest in your business to get success? I am a true believer in you have to spend money to make money particularly when you are talking about business. However, I do not believe in spending money just because. There are definitely things that you could invest in that will not get you a return on your money just as well as there are things that you could invest in that will yield you a great return. Therefore, you need to understand what you should spend your money on that is the most beneficial.

I WANT A GUARANTEE!

I have spoken to many individuals who have asked me what programs, books, training tools that I recommend they purchase. They also ask whether there is a guarantee that those programs, cds, books will work for them. These same individuals will inform me how much they hate to spend money that they really cannot spare to spend on something like that meaning books, cds, events, etc. In the end they will tell me that not only can they not afford this investment they could use the money to pay bills especially since they have just started their business and I have not made any money yet. This scenario tends to be a common one amongst those who have not developed a proper perspective on how successful business owners think. That mindset is one where the successful business owner understands that when they purchase tools such as a book or attend an event they are investing in the most important thing which is themselves. It is important that I tell you that no program is guaranteed to work because you are not guaranteed to work. Success always starts and ends with you.

HOW SHOULD I VIEW AN INVESTMENT?

When I look to purchase a program I am not looking for a guarantee as to whether or not it will work. I buy things that might give me a new idea, tip, teach me a new technique or help develop and expand my mindset. If I could get just get one thing out of this book, webinar, conference, etc. that will help me to obtain just one more “YES” it was well worth the money. According to Robert Kiyosaki, author of Rich Dad Poor Dad he states that the best and greatest investment that we can make is in ourselves. One thing that you may want to understand is that when you invest money in developing your mind and skills you are investing in you. And just like all good investments they yield great returns.

MY PHILOSOPHY

My philosophy is to see how many books, conferences, etc. that I can purchase and go through to quickly develop my knowledge base which will inevitably convert to income for me. What happens is the more I invest in tools that aid in making me better, those skills become a part of me and thus changes the way in which I do things. For instance, I recently read John C. Maxwell’s book entitled Failing Forward. In that book he teaches in great detail how we should view failure and gives great applicable tips to successfully handle failing especially since we all will continually fail throughout our lives. This one such mindset has not only helped me to view my failures differently, I have been able to give that to others including my children. Those viewpoints have helped me view my circumstances differently thus has made me aggressive in my recruiting efforts now that I have proper perspective in the area that I was struggling. This my friend translates into well spent money that is yielding me a monetary return on my investment.

Whenever I invest in myself, learn something new and begin applying the new knowledge it shaves years off of my learning curve. Where it may have taken me three months to recruit 10 people because of my lack of knowledge, my confidence increases because of the new knowledge obtained and it allows me to put to use what I have learned and possibly recruit that same 10 people in 4 days. Of course there are no guarantees in anything that you do, but you sure increase your ability to succeed when you have knowledge oppose to not. Suppose you were trying to recruit someone who was a Doctor and you did not have previous training on how to approach people that were professionals and you listened to a cd the week prior to seeing the doctor—your new knowledge of what to say, how to posture yourself, what not to say is now available to you. And suppose that same doctor decided that he/she would sign up and that doctor recruited 30 people within the next 2 months. Wouldn’t you say that cd you purchased was money well spent or in this case invested. If you wouldn’t I would say it was.

If all you received was one single thing and maybe it is nothing truly tangible it is something like believing in yourself. That alone is a great thing because now you have gone from someone who did not have confidence to someone who does. That is positive and anything that produces positive results are worth its weight in gold. I never look at spending money on a cd, book, etc. as the answer to all of my prayers. I see it as an investment of a tool that can only enhance what I am doing or what I need to try implementing. If I spend $200 or $300 on something that allows me to grab just one new phrase, technique, or skill and that alone allows me to recruit one person. That may not seem like a lot but if I went from zero to one that is a good thing. If I learn enough techniques that are going to constantly improve what I am doing and constantly improve my conversions. My belief is we spend way too much time chasing the big deal. If we get enough little refinements or improvements they begin to build up and make a big impact.

THE COMPOUND EFFECT

My oldest daughter is a golfer and she has a private coach as well as her school coach. My wife and I invest money in improving her game by hiring a private coach. We spend money on sending her to clinics, why to help improve her game. She may not learn a lot of new things to work on but what I notice is that the tweaks a little here and a little there--small adjustments, make a big difference in her game. This is the compound effect. Overtime people will begin to look at you like you are a super-recruiter and your business will begin to grow exponentially.

The reason why this happens is that I did not purchase guarantees I bought incremental little changes over time. That is why it is important for you to attend every event, buy every course that you can buy, purchase the books that your leaders are reading. You also need to change your mindset and philosophies if it is one where you think that you need a guarantee versus you need a slight edge or a new tip. I can tell you all it takes is one refinement and you are a new person with a new outlook on your business. I look at my years in network marketing and I realize that my most effective lines that I use over and over were learned from one book or seminar that I attended. There are people that I have used those techniques on and I can assure you they would never have signed up had it not been for me knowing the technique.

I cannot tell you how to spend your money but what I will tell you is that I have taken the advice of people like Robert Kiyosaki and he stated that rich and successful people invest in themselves first and pay their bills after where the broke and middle class pay their bills first and invest in themselves last. I am not suggesting that you become irresponsible. What I am saying is that I do not view purchasing things that will enhance me as a hindrance, especially when I have spent money on things that have not helped me grow and enhanced me in anyway and ended up being a waste of money. My philosophy is to try to invest more in myself whether it is tools, course, knowledge or events and information. Because the more I grow the stronger my abilities are going to be out in the field to generate more money. Because of this mindset to set myself apart I have been able to consume and devour an extreme amount of content which has made me versatile in the field and receive more “Yes’s” than the average individual. But it started with the single decision to invest in myself and view that investment positively.

You can have PURPOSE DIRECTED SUCCESS in your business today.Did This Blog Help You? Did it add value to what you are doing? If so, I would greatly appreciate if you commented below.Email: wharper@cwilliamharper.com. If you enjoyed this post about being kind, retweet and comment please.Connect with us on Facebook, Twitter, and Goog


 
 
 

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